Hi, I'm Christine. I'm a public speaker & marketing professional with a specialization in digital strategy. I live and breathe all things content & marketing. As a marketing leader, I've done everything from rebranding companies, launching new SaaS products, writing sales copy, and developing long-term SEO & social strategies. I believe that quality communication and measurable results are the key to every digital marketing strategy.
My creative knowhow and love for data analytics make me a creative marketer that relies on data-driven decisions. I'm an expert in a wide range of marketing areas: social media, paid advertising, integrated marketing campaign management, community management, brand marketing, and scaling marketing strategies. With experience working both corporate and agency side, I specialize in the following areas:
Think of me as the quarterback of your marketing team. I know all the positions well enough to plan, implement & direct them to a big win, for you.
Not sure where to start? I can advise you on product-market fit, target audiences, channels, strategies, campaign tactics and more.
You need to stand out from the crowd and the best way to do that is by sharing information that your readers will find relevant and useful. I can help.
As great as your business may be, if nobody knows about it, it will fail. Keyword research, organic link building and content audits all come into play.
Looking for a speaker at your event?
I know how challenging it is to lock down someone who will educate, engage and entertain a crowd. I can't say yes to everything but I can promise that I'll always give 110% when I agree to take on the role of speaker for your event. Below are some highlights of talks I've given:
Branding
Finding your voice and defining your brand is essential. Watch your marketing initiatives come to life by analyzing who your brand is speaking to and how you can deliver a message with impact.
You will have a marketing foundation that will guide all of your campaigns moving forward.
Growth
Understanding who's doing what and how your team will get to the next level is key to your business' success. I work with early & mid-stage startups to design, build, & execute their marketing strategies.
You will have a clear understanding of where you need to put your resources and what needs to be prioritized.
Launch Plan
Designing and building a product or a business is a lot of work. Don't forget who you're doing this for and how you'll tell them about it! I can help you build a plan that will ensure your new launch is a success.
You will have a defined marketing plan that will support the launch of your business or product.
Boost Your Social Media Traffic 400%
Businesses new and old need to make time to evaluate their marketing strategies and determine KPIs. It's part of life (for me anyway). To help kick things off and get started on the right track, I've put together a series of free one-page marketing templates and exercises. They are simple by design and effective by nature.
Ever explained your business to someone, knowing that at the end they didn't fully understand what you offer? This exercise will help with that.
Ever wondered how your product or service is perceived? This analysis doc will help you find unique selling points to formulate your product's story/pitch.
The competition can be tough. You need to be tougher. This doc will help you better understand your strengths and how to use them.
Christine is extremely professional, and I felt very comfortable placing her in a supervisor/client-facing role. While she was with us she engulfed herself in adding a well-rounded arsenal of tactics in inbound marketing, and she also became Inbound and HubSpot Certified during her contract with Inbound Fit.
Christine's approach to online marketing is innovative, detail oriented, and delivers the results my clients were looking for. Her knowledge and strategic foresight drove campaigns and brought in real sales. As a result, people were always interested in renewing our services. As a sales rep, I couldn't have been happier to have her on my team.
Christine blazed through multiple tech integrations as she helped guide our team through a comprehensive insurance marketing campaign launch. It was a pleasure working with Christine and any company would be lucky to have her!
Christine wrote the copy for Remotise.com that went above and beyond my expectations. She wrote eloquent copy that stayed on brand voice. I would recommend Christine for any kind of branding or copy work. She has been easy to work with & responsive.
I have worked with Christine on a few projects and in two workplaces over the past several years. She's a hardworking and intelligent business person and marketing strategist with excellent customer service skills. She has a knack for understanding exactly what customers want and delivering results. I wouldn't hesitate to recommend her for managing and executing digital marketing projects.
Christine was the Digital Marketing Manager on our team at TMS and we worked very closely together on many different campaigns and projects. She is hardworking, knowledgable and has the ability to execute and deliver under tight deadlines. In addition to this, she is friendly, intelligent and an overall joy to work with. I highly recommend Christine for any freelance or digital marketing role.
At this point in my career, there is no CRM, CMS, Anayltics or Automation platform that will scare me away. Below is a list of platforms I work with on a professional level:
If any of my projects interest you or you just want to meet up and chat, please feel free to reach out. I love meeting new people and learning their stories.